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Player Profile Management
WhaleSoftPM™
CRM, BI & player intelligence in one dashboard.
WhaleSoftPM™ is a power dashboard with a complete overview of all players and performance metrics — combining CRM, segmentation, BI and operational control in a single strategic command center.
- Lifecycle
- 360°
- Channels
- 5+
- Segments
- Real-time
What's inside WhaleSoftPM™
Player intelligence
- Player lifecycle tracking and value metrics
- GGR / NGR dashboards, bonus ROI, retention curves
- Exportable, custom dashboards and automation flows
- Per-player drill-down with full activity history
CRM & segmentation
- Real-time audience creation and targeting
- Dynamic filters by behavior, currency, status, GEO
- Saved segments reusable across campaigns
- Unified data, responsibility and access control
Multi-channel engagement
- In-app popups (timed or dismissible)
- Telegram, WhatsApp and Email integrations
- Stories with live countdowns for promotions
- Retention chat line for promos, jackpots and events
Operational control
- Full segmentation and localization functionality
- Role-based access and audit trail
- Campaign performance attribution
- Workflow automations and triggered journeys
Built for operators who need to…
01
Build retention curves and react to churn signals before players leave.
02
Launch geo- and behavior-targeted campaigns from a single segmentation view.
03
Reach players where they already are — Telegram, WhatsApp, email and on-site.
Ready to Build Your iGaming Operation?
Launch faster. Scale smarter. Operate with confidence.